It was 2 years ago Truck Centre Durban, based in Westmead, officially launched the Powerstar Range of extra heavy trucks. The celebration of the event on 13 February 2019 was aligned with launching Powerstars’ new range of 3, 5 and 8 ton medium trucks, the New FT Series.
“Over the past two years, we have made a concerted effort to make our customers our top priority” says Brenden Duthie, General Manager of Truck Centre Durban.
“We truly aim to understand our customers’ business and to focus on transport solutions that make our customers successful,” says Duthie. “Making the decision to add Powerstar trucks into our stable was a no brainer, “ adds Duthie
Locally, Ever Star Industries (ESI) is represented by the Powerstar brand. Powerstar is backed with strong footprint around SA and Sub-Saharan SA, brand headoffice as well as an assembly plant in PMB, with a shared aftersales support and central parts distribution centre.
The Powerstar FT3, FT5 and FT8 light and medium commercial vehicles is in joint venture ESI has with Foton. This range is primarily powered by Cummins engines, while ZF takes care of the gearing.
According to David Gao, COO of ESI, “We have found the right dealer to grow our Durban, KZN region. Customers in KZN are very much focused on reducing their operating costs, so our total solution product offer can really support them in increasing their profitability. That is the key to Truck Centre growing its volume sales.”
Duthie is convinced that his dealership will strengthen Powerstar’s presence in the Durban and surrounding, KZN regions. “The main benefit will be that we will have a greater flexibility in vehicle specifications, which will make it easier for us to meet customers’ demands,” he says.
Our customers where very impressed with our product new product offering and left the event with smiles.
Do you have what it takes to be a Powerstar dealer? ESI are keen to hear from interested dealers who want to be part of a grown brand. Join us now!